So, here's how this happened.

There was this wedding.

And the groom got sick of having to visit eleven-million different websites to add things to his registry. All day he'd be back and forth between all these websites adding stuff, and thinking 'boy, this is a lot of trouble seeing as no one's actually going to buy me a Quad Xeon Mac Pro anyway.'

So the idea came to him: have one website where all his wants and wishes lived. That way his wife and friends would only have to go to one place to laugh at his hopeless desire for a Dodge Viper. And bloowish was born.

Alright, so what makes it so great?

Well, it makes something that's already really fun (shopping for stuff) even more fun. It also keeps all that stuff in one place, making it easier to send friends and family off to buy you stuff. And for those power user types out there, bloowish even makes RSS feeds of your wishlist.

But the really cool part about bloowish is how you get stuff into it: the bookmarklet. Once in your browser's bookmark bar (and it works in all of them, we tried) you just click it when you're looking at an object of desire. Bloowish takes you to a place where you can add some notes, rank your level of lustiness and save the item. When you're done, bloowish puts you right back where you were.

Also, our service window isn't measured in minutes like Twitter.

So, what does it look like?

I thought you would never ask!

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